By Erik Chiputula:
Super League of Malawi (SULOM) has unveiled Farmers Organisation Limited
as the new sponsor for player of the match award for Super League games this season.
The sponsorship has seen Farmers Organisation pumping in 4.5 Million Kwacha with each player of the match set to be carting home 30 thousand kwacha plus other merchandise from the sponsor for this season’s remaining 78 games.
With the new partnership the man-of-the- match will be called ‘Farmers Man of the match award’.
Sulom president Tiya Somba Banda said the initiative will promote quality and competitiveness of the League.
“I would like to express our gratitude to Farmers Organisation for the bold decision that they have made to come into football and more specifically to inject K4.5 million direct to the player. As you are aware one of our co-principles of Sulom was to make sure that we motivate the player because we know that for the league to be more competative the player has to be motivated” he said
FOL National Sales and Marketing Manager Ronald Chilumpha said they decided to come up with the initiative as part of corporate social responsibility.
“We want to achieve our corporate responsibility objective and at the same time we are also looking at the entertainment that our farmers get out of football, we want to support that kind of entertainment for the farmer, the farmer is not supposed to be in the field throughout the day they need that kind of entertainment so that they relax and go back to their work” said Chilumpha